857 lines
47 KiB
HTML
857 lines
47 KiB
HTML
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<!DOCTYPE html>
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<html lang="zh-CN">
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<head>
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<meta charset="utf-8" />
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<meta name="viewport" content="width=device-width, initial-scale=1, shrink-to-fit=no">
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<title>小红书国际化浪潮 - 概念分析报告</title>
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<link href="https://fonts.googleapis.com/css?family=Inter:300,400,500,600,700,800&display=swap" rel="stylesheet" />
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<link href="https://cdn.jsdelivr.net/npm/tailwindcss@2.2.19/dist/tailwind.min.css" rel="stylesheet">
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<link href="https://cdn.jsdelivr.net/npm/daisyui@5/dist/full.min.css" rel="stylesheet" type="text/css" />
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<script src="https://cdn.tailwindcss.com"></script>
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<script src="https://kit.fontawesome.com/1d2b6c4f81.js" crossorigin="anonymous"></script>
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<script src="https://cdnjs.cloudflare.com/ajax/libs/three.js/r134/three.min.js"></script>
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<script src="https://cdnjs.cloudflare.com/ajax/libs/vanta/0.5.24/vanta.waves.min.js"></script>
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<style>
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body {
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font-family: 'Inter', sans-serif;
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background: linear-gradient(135deg, #ff6ec7 0%, #ff8e53 100%);
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min-height: 100vh;
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position: relative;
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}
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#particles-js {
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position: fixed;
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width: 100%;
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height: 100%;
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top: 0;
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left: 0;
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z-index: -1;
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}
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.content-card {
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background: rgba(255, 255, 255, 0.95);
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backdrop-filter: blur(10px);
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border-radius: 16px;
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box-shadow: 0 8px 32px rgba(31, 38, 135, 0.15);
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border: 1px solid rgba(255, 255, 255, 0.18);
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}
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.gradient-text {
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background: linear-gradient(90deg, #ff6ec7 0%, #ff8e53 100%);
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-webkit-background-clip: text;
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-webkit-text-fill-color: transparent;
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background-clip: text;
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}
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.timeline-dot {
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width: 16px;
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height: 16px;
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border-radius: 50%;
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background: #ff6ec7;
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position: absolute;
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left: -8px;
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top: 6px;
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}
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.table-container {
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overflow-x: auto;
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}
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@media (max-width: 768px) {
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.content-card {
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margin: 1rem 0.5rem;
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}
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}
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</style>
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</head>
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<body class="text-gray-800">
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<div id="particles-js"></div>
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<div class="container mx-auto px-4 py-8 max-w-6xl">
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<!-- 标题部分 -->
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<div class="content-card p-8 mb-8 text-center">
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<h1 class="text-4xl md:text-5xl font-bold mb-4 gradient-text">小红书国际化浪潮</h1>
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<p class="text-lg text-gray-600">概念分析报告 | 2025年</p>
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<div class="flex justify-center mt-6">
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<div class="bg-gradient-to-r from-pink-500 to-orange-400 text-white px-4 py-2 rounded-full text-sm font-medium">
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概念热度：★★★★★
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</div>
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</div>
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</div>
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<!-- 概念事件 -->
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<div class="content-card p-6 mb-8">
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<h2 class="text-2xl font-bold mb-4 text-gray-800">概念事件</h2>
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<div class="grid md:grid-cols-2 gap-6">
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<div>
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<h3 class="text-lg font-semibold mb-3 text-pink-600">背景与催化事件</h3>
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<ul class="space-y-2 text-gray-700">
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<li class="flex items-start">
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<i class="fas fa-calendar-alt text-pink-500 mt-1 mr-2"></i>
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<span><strong>2025年1月</strong>：美国TikTok禁令引发全球用户迁移潮</span>
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</li>
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<li class="flex items-start">
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<i class="fas fa-trophy text-yellow-500 mt-1 mr-2"></i>
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<span><strong>1月13日</strong>：小红书登顶美国App Store免费榜，扩散至<strong>81国</strong>榜首</span>
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</li>
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<li class="flex items-start">
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<i class="fas fa-download text-blue-500 mt-1 mr-2"></i>
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<span><strong>1月15日</strong>：海外单日下载量达<strong>118.5万</strong>，新增用户70万/天</span>
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</li>
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<li class="flex items-start">
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<i class="fas fa-font text-purple-500 mt-1 mr-2"></i>
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<span><strong>1月21日</strong>：统一国际版命名为<strong>"rednote"</strong></span>
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</li>
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</ul>
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</div>
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<div>
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<h3 class="text-lg font-semibold mb-3 text-pink-600">时间轴</h3>
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<div class="relative pl-6">
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<div class="absolute left-0 top-0 bottom-0 w-0.5 bg-gray-200"></div>
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<div class="relative mb-4">
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<div class="timeline-dot"></div>
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<div>
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<p class="font-medium">2024年10月</p>
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<p class="text-sm text-gray-600">小红书改版视频流，降低迁移门槛</p>
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</div>
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</div>
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<div class="relative mb-4">
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<div class="timeline-dot"></div>
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<div>
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<p class="font-medium">2025年1月</p>
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<p class="text-sm text-gray-600">TikTok禁令催化流量爆发</p>
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</div>
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</div>
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<div class="relative">
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<div class="timeline-dot"></div>
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<div>
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<p class="font-medium">2025年2月</p>
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<p class="text-sm text-gray-600">特朗普延长禁令宽限期，热度回落</p>
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</div>
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</div>
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</div>
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</div>
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</div>
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</div>
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<!-- 核心观点摘要 -->
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<div class="content-card p-6 mb-8">
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<h2 class="text-2xl font-bold mb-4 text-gray-800">核心观点摘要</h2>
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<div class="grid md:grid-cols-3 gap-4">
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<div class="bg-gradient-to-br from-pink-50 to-orange-50 p-4 rounded-lg">
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<div class="bg-pink-100 w-12 h-12 rounded-full flex items-center justify-center mb-3">
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<i class="fas fa-chart-line text-pink-600"></i>
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</div>
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<h3 class="font-semibold text-lg mb-2">阶段判断</h3>
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<p class="text-sm text-gray-700">小红书国际化处于<strong>"流量红利兑现初期"</strong>，短期由突发事件驱动，长期需验证用户留存与商业化能力。</p>
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</div>
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<div class="bg-gradient-to-br from-blue-50 to-indigo-50 p-4 rounded-lg">
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<div class="bg-blue-100 w-12 h-12 rounded-full flex items-center justify-center mb-3">
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<i class="fas fa-rocket text-blue-600"></i>
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</div>
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<h3 class="font-semibold text-lg mb-2">核心驱动力</h3>
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<p class="text-sm text-gray-700"><strong>政策真空期+产品适配性</strong>形成替代效应，叠加Z世代对非本土平台的逆反心理。</p>
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</div>
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<div class="bg-gradient-to-br from-green-50 to-emerald-50 p-4 rounded-lg">
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<div class="bg-green-100 w-12 h-12 rounded-full flex items-center justify-center mb-3">
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<i class="fas fa-dollar-sign text-green-600"></i>
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</div>
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<h3 class="font-semibold text-lg mb-2">未来潜力</h3>
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<p class="text-sm text-gray-700">若海外用户留存率超30%，广告及电商GMV空间或达<strong>百亿级美元</strong>。</p>
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</div>
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</div>
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</div>
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<!-- 核心逻辑与市场认知分析 -->
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<div class="content-card p-6 mb-8">
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<h2 class="text-2xl font-bold mb-4 text-gray-800">核心逻辑与市场认知分析</h2>
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<div class="grid md:grid-cols-2 gap-6">
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<div>
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<h3 class="text-lg font-semibold mb-3 text-pink-600">核心驱动力</h3>
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<div class="bg-pink-50 p-4 rounded-lg mb-4">
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<h4 class="font-medium mb-2">政策套利</h4>
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<p class="text-sm text-gray-700">TikTok禁令创造<strong>"无竞争窗口期"</strong>，小红书无需投入获客成本即获千万级用户。</p>
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</div>
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<div class="bg-orange-50 p-4 rounded-lg">
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<h4 class="font-medium mb-2">产品差异化</h4>
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<ul class="text-sm text-gray-700 space-y-1">
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<li>• 图文+短视频混合模式，契合"种草"需求</li>
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<li>• KOC生态形成<strong>"去中心化信任"</strong></li>
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</ul>
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</div>
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</div>
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<div>
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<h3 class="text-lg font-semibold mb-3 text-blue-600">市场热度与情绪</h3>
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<div class="bg-blue-50 p-4 rounded-lg mb-4">
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<h4 class="font-medium mb-2">研报密集度</h4>
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<p class="text-sm text-gray-700">2025年1月相关路演<strong>7场</strong>，创2023年以来新高。</p>
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</div>
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<div class="bg-indigo-50 p-4 rounded-lg">
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<h4 class="font-medium mb-2">情绪分化</h4>
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<div class="grid grid-cols-2 gap-2 text-sm">
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<div class="bg-white p-2 rounded">
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<p class="font-medium text-green-600">乐观派</p>
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<p class="text-gray-600">海外MAU或达<strong>1亿</strong></p>
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</div>
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<div class="bg-white p-2 rounded">
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<p class="font-medium text-orange-600">谨慎派</p>
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<p class="text-gray-600">留存率仅<strong>35%</strong></p>
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</div>
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</div>
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</div>
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</div>
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</div>
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<div class="mt-6 bg-yellow-50 p-4 rounded-lg">
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<h3 class="text-lg font-semibold mb-2 text-yellow-700">预期差分析</h3>
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<ul class="text-sm text-gray-700 space-y-1">
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<li>• <strong>审核瓶颈</strong>：海外内容需多语言审核，人力缺口明显</li>
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<li>• <strong>变现滞后</strong>：广告加载率仅<strong>3%</strong>（抖音40%）</li>
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</ul>
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</div>
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</div>
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<!-- 关键催化剂与未来发展路径 -->
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<div class="content-card p-6 mb-8">
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<h2 class="text-2xl font-bold mb-4 text-gray-800">关键催化剂与未来发展路径</h2>
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<div class="grid md:grid-cols-2 gap-6">
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<div>
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<h3 class="text-lg font-semibold mb-3 text-purple-600">近期催化剂（3-6个月）</h3>
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<div class="space-y-3">
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<div class="flex items-start">
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<div class="bg-purple-100 w-8 h-8 rounded-full flex items-center justify-center flex-shrink-0 mt-1 mr-3">
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<span class="text-purple-700 font-bold text-sm">1</span>
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</div>
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<div>
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<h4 class="font-medium">政策进展</h4>
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<p class="text-sm text-gray-600">美国TikTok最终裁决（2025年6月前）</p>
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</div>
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</div>
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<div class="flex items-start">
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<div class="bg-purple-100 w-8 h-8 rounded-full flex items-center justify-center flex-shrink-0 mt-1 mr-3">
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<span class="text-purple-700 font-bold text-sm">2</span>
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</div>
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<div>
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<h4 class="font-medium">功能升级</h4>
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<p class="text-sm text-gray-600">内测<strong>"点点"</strong>AI助手，支持多语言内容生成</p>
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</div>
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</div>
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<div class="flex items-start">
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<div class="bg-purple-100 w-8 h-8 rounded-full flex items-center justify-center flex-shrink-0 mt-1 mr-3">
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<span class="text-purple-700 font-bold text-sm">3</span>
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</div>
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<div>
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<h4 class="font-medium">商业化试水</h4>
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<p class="text-sm text-gray-600">与京东"红京计划"深化，测试支付意愿</p>
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</div>
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</div>
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</div>
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</div>
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<div>
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<h3 class="text-lg font-semibold mb-3 text-teal-600">长期路径（2025-2027）</h3>
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<div class="space-y-3">
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<div class="bg-gradient-to-r from-teal-50 to-cyan-50 p-3 rounded-lg">
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<h4 class="font-medium text-teal-700">阶段1（2025）</h4>
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<p class="text-sm text-gray-700">用户留存战——通过<strong>本地化内容</strong>提升DAU/MAU至40%</p>
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</div>
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<div class="bg-gradient-to-r from-cyan-50 to-blue-50 p-3 rounded-lg">
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<h4 class="font-medium text-cyan-700">阶段2（2026）</h4>
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<p class="text-sm text-gray-700">广告变现——加载率提升至15%，单用户广告价值达<strong>$5/年</strong></p>
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</div>
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<div class="bg-gradient-to-r from-blue-50 to-indigo-50 p-3 rounded-lg">
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<h4 class="font-medium text-blue-700">阶段3（2027）</h4>
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<p class="text-sm text-gray-700">电商闭环——引入跨境支付，GMV占比超20%</p>
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</div>
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</div>
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</div>
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</div>
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</div>
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<!-- 产业链与核心公司深度剖析 -->
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<div class="content-card p-6 mb-8">
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<h2 class="text-2xl font-bold mb-4 text-gray-800">产业链与核心公司深度剖析</h2>
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<div class="mb-6">
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<h3 class="text-lg font-semibold mb-3 text-indigo-600">产业链图谱</h3>
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<div class="grid md:grid-cols-3 gap-4">
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<div class="bg-indigo-50 p-4 rounded-lg text-center">
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<div class="bg-indigo-100 w-16 h-16 rounded-full flex items-center justify-center mx-auto mb-3">
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<i class="fas fa-shield-alt text-indigo-600 text-2xl"></i>
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</div>
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<h4 class="font-semibold mb-2">上游</h4>
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<p class="text-sm text-gray-700">内容审核（博彦科技、汇洲智能）、AI算法（蓝色光标）</p>
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</div>
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<div class="bg-purple-50 p-4 rounded-lg text-center">
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<div class="bg-purple-100 w-16 h-16 rounded-full flex items-center justify-center mx-auto mb-3">
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<i class="fas fa-users text-purple-600 text-2xl"></i>
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</div>
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<h4 class="font-semibold mb-2">中游</h4>
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<p class="text-sm text-gray-700">MCN/代运营（遥望科技、壹网壹创）、广告代理（引力传媒）</p>
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</div>
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<div class="bg-pink-50 p-4 rounded-lg text-center">
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<div class="bg-pink-100 w-16 h-16 rounded-full flex items-center justify-center mx-auto mb-3">
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<i class="fas fa-shopping-bag text-pink-600 text-2xl"></i>
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</div>
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<h4 class="font-semibold mb-2">下游</h4>
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<p class="text-sm text-gray-700">品牌方（欧莱雅、安踏）、电商平台（京东"红京计划"）</p>
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</div>
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</div>
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</div>
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<div>
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<h3 class="text-lg font-semibold mb-3 text-indigo-600">核心玩家对比</h3>
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<div class="overflow-x-auto">
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<table class="min-w-full bg-white rounded-lg overflow-hidden">
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<thead class="bg-gray-50">
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<tr>
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<th class="px-4 py-3 text-left text-xs font-medium text-gray-500 uppercase tracking-wider">公司</th>
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<th class="px-4 py-3 text-left text-xs font-medium text-gray-500 uppercase tracking-wider">角色</th>
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<th class="px-4 py-3 text-left text-xs font-medium text-gray-500 uppercase tracking-wider">竞争优势</th>
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<th class="px-4 py-3 text-left text-xs font-medium text-gray-500 uppercase tracking-wider">风险点</th>
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</tr>
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</thead>
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<tbody class="divide-y divide-gray-200">
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<tr>
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<td class="px-4 py-3 whitespace-nowrap text-sm font-medium text-gray-900">蓝色光标</td>
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<td class="px-4 py-3 whitespace-nowrap text-sm text-gray-500">广告代理龙头</td>
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<td class="px-4 py-3 text-sm text-gray-500">小红书<strong>全链代理</strong>+跨境营销资格</td>
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<td class="px-4 py-3 text-sm text-gray-500">业绩依赖小红书政策变动</td>
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</tr>
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<tr class="bg-gray-50">
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<td class="px-4 py-3 whitespace-nowrap text-sm font-medium text-gray-900">遥望科技</td>
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<td class="px-4 py-3 whitespace-nowrap text-sm text-gray-500">MCN+直播电商</td>
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<td class="px-4 py-3 text-sm text-gray-500">签约<strong>200+</strong>达人，覆盖全品类</td>
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<td class="px-4 py-3 text-sm text-gray-500">直播退货率40%-50%</td>
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</tr>
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<tr>
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<td class="px-4 py-3 whitespace-nowrap text-sm font-medium text-gray-900">汇洲智能</td>
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<td class="px-4 py-3 whitespace-nowrap text-sm text-gray-500">内容审核</td>
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<td class="px-4 py-3 text-sm text-gray-500">小红书<strong>标注收入</strong>占比超30%</td>
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<td class="px-4 py-3 text-sm text-gray-500">人力成本随海外扩张激增</td>
|
||
</tr>
|
||
</tbody>
|
||
</table>
|
||
</div>
|
||
</div>
|
||
</div>
|
||
|
||
<!-- 潜在风险与挑战 -->
|
||
<div class="content-card p-6 mb-8">
|
||
<h2 class="text-2xl font-bold mb-4 text-gray-800">潜在风险与挑战</h2>
|
||
<div class="grid md:grid-cols-2 gap-4">
|
||
<div class="bg-red-50 p-4 rounded-lg">
|
||
<div class="flex items-start">
|
||
<div class="bg-red-100 w-10 h-10 rounded-full flex items-center justify-center flex-shrink-0 mr-3">
|
||
<i class="fas fa-exclamation-triangle text-red-600"></i>
|
||
</div>
|
||
<div>
|
||
<h3 class="font-semibold text-red-700">技术风险</h3>
|
||
<p class="text-sm text-gray-700 mt-1">AI翻译准确率不足导致内容违规（如宗教敏感话题）</p>
|
||
</div>
|
||
</div>
|
||
</div>
|
||
<div class="bg-orange-50 p-4 rounded-lg">
|
||
<div class="flex items-start">
|
||
<div class="bg-orange-100 w-10 h-10 rounded-full flex items-center justify-center flex-shrink-0 mr-3">
|
||
<i class="fas fa-coins text-orange-600"></i>
|
||
</div>
|
||
<div>
|
||
<h3 class="font-semibold text-orange-700">商业化风险</h3>
|
||
<p class="text-sm text-gray-700 mt-1">海外用户<strong>付费意愿低</strong>（欧美用户ARPU仅为国内1/3）</p>
|
||
</div>
|
||
</div>
|
||
</div>
|
||
<div class="bg-yellow-50 p-4 rounded-lg">
|
||
<div class="flex items-start">
|
||
<div class="bg-yellow-100 w-10 h-10 rounded-full flex items-center justify-center flex-shrink-0 mr-3">
|
||
<i class="fas fa-gavel text-yellow-600"></i>
|
||
</div>
|
||
<div>
|
||
<h3 class="font-semibold text-yellow-700">政策风险</h3>
|
||
<p class="text-sm text-gray-700 mt-1">欧盟GDPR数据合规成本或超<strong>$5000万/年</strong></p>
|
||
</div>
|
||
</div>
|
||
</div>
|
||
<div class="bg-purple-50 p-4 rounded-lg">
|
||
<div class="flex items-start">
|
||
<div class="bg-purple-100 w-10 h-10 rounded-full flex items-center justify-center flex-shrink-0 mr-3">
|
||
<i class="fas fa-chart-bar text-purple-600"></i>
|
||
</div>
|
||
<div>
|
||
<h3 class="font-semibold text-purple-700">信息矛盾</h3>
|
||
<p class="text-sm text-gray-700 mt-1">MAU数据存在统计口径差异（申万3.5亿 vs QuestMobile 2.8亿）</p>
|
||
</div>
|
||
</div>
|
||
</div>
|
||
</div>
|
||
</div>
|
||
|
||
<!-- 综合结论与投资启示 -->
|
||
<div class="content-card p-6 mb-8">
|
||
<h2 class="text-2xl font-bold mb-4 text-gray-800">综合结论与投资启示</h2>
|
||
<div class="bg-gradient-to-r from-blue-50 to-indigo-50 p-5 rounded-lg mb-6">
|
||
<h3 class="text-lg font-semibold mb-3 text-blue-800">阶段判断</h3>
|
||
<p class="text-gray-700">当前处于<strong>"主题炒作→基本面验证"</strong>过渡期，需跟踪<strong>Q2海外用户留存率</strong>。</p>
|
||
</div>
|
||
|
||
<div class="grid md:grid-cols-2 gap-6 mb-6">
|
||
<div>
|
||
<h3 class="text-lg font-semibold mb-3 text-green-600">高价值细分</h3>
|
||
<div class="space-y-3">
|
||
<div class="bg-green-50 p-4 rounded-lg">
|
||
<h4 class="font-medium text-green-700 mb-1">广告代理（蓝色光标）</h4>
|
||
<p class="text-sm text-gray-700">直接受益于加载率提升，弹性最大</p>
|
||
</div>
|
||
<div class="bg-emerald-50 p-4 rounded-lg">
|
||
<h4 class="font-medium text-emerald-700 mb-1">内容审核（博彦科技）</h4>
|
||
<p class="text-sm text-gray-700">技术壁垒高，海外合规需求刚性</p>
|
||
</div>
|
||
</div>
|
||
</div>
|
||
<div>
|
||
<h3 class="text-lg font-semibold mb-3 text-purple-600">关键跟踪指标</h3>
|
||
<div class="space-y-3">
|
||
<div class="bg-purple-50 p-4 rounded-lg">
|
||
<h4 class="font-medium text-purple-700 mb-1">海外DAU留存率</h4>
|
||
<p class="text-sm text-gray-700"><strong>>30%</strong>为及格线</p>
|
||
</div>
|
||
<div class="bg-indigo-50 p-4 rounded-lg">
|
||
<h4 class="font-medium text-indigo-700 mb-1">单用户广告价值</h4>
|
||
<p class="text-sm text-gray-700">每提升$1，蓝色光标利润增厚<strong>8%</strong></p>
|
||
</div>
|
||
</div>
|
||
</div>
|
||
</div>
|
||
|
||
<div class="bg-red-50 p-4 rounded-lg border-l-4 border-red-500">
|
||
<h3 class="font-semibold text-red-700 mb-2">风险提示</h3>
|
||
<p class="text-sm text-gray-700">若TikTok禁令解除，小红书流量或<strong>断崖式下跌</strong>（参照2025年2月美国排名回落）</p>
|
||
</div>
|
||
</div>
|
||
|
||
<!-- 关联股票数据 -->
|
||
<div class="content-card p-6">
|
||
<h2 class="text-2xl font-bold mb-4 text-gray-800">关联股票数据</h2>
|
||
|
||
<!-- 内容审核概念 -->
|
||
<div class="mb-8">
|
||
<h3 class="text-xl font-semibold mb-4 text-pink-600">内容审核概念(250115)</h3>
|
||
<div class="overflow-x-auto">
|
||
<table class="min-w-full bg-white rounded-lg overflow-hidden shadow-sm">
|
||
<thead class="bg-pink-50">
|
||
<tr>
|
||
<th class="px-4 py-3 text-left text-xs font-medium text-pink-700 uppercase tracking-wider">股票</th>
|
||
<th class="px-4 py-3 text-left text-xs font-medium text-pink-700 uppercase tracking-wider">项目/行业经验</th>
|
||
<th class="px-4 py-3 text-left text-xs font-medium text-pink-700 uppercase tracking-wider">客户/服务类型</th>
|
||
<th class="px-4 py-3 text-left text-xs font-medium text-pink-700 uppercase tracking-wider">关联原因</th>
|
||
</tr>
|
||
</thead>
|
||
<tbody class="divide-y divide-gray-200">
|
||
<tr>
|
||
<td class="px-4 py-3 whitespace-nowrap text-sm font-medium text-gray-900">汇洲智能</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">视频内容审核和标注业务</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">小红书</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">子公司热热文化开展视频内容审核和标注业务，2024上半年来自小红书的收入明显增长</td>
|
||
</tr>
|
||
<tr class="bg-gray-50">
|
||
<td class="px-4 py-3 whitespace-nowrap text-sm font-medium text-gray-900">博彦科技</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">内容审核经验和专业团队</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">快手、小红书</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">具备内容审核经验，与快手、小红书等大厂在内容审核等方面有合作</td>
|
||
</tr>
|
||
<tr>
|
||
<td class="px-4 py-3 whitespace-nowrap text-sm font-medium text-gray-900">富春股份</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">小红书数据服务项目</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">视频、图片审核及处理</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">旗下公司投资小红书数据服务项目，从事小红书平台视频、图片审核及处理业务</td>
|
||
</tr>
|
||
<tr class="bg-gray-50">
|
||
<td class="px-4 py-3 whitespace-nowrap text-sm font-medium text-gray-900">中文在线</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">内容安全保障制度</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">独立内容管控部门</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">制定《内容安全保障制度》等管理制度，设立独立部门负责内容管控日常工作</td>
|
||
</tr>
|
||
<tr>
|
||
<td class="px-4 py-3 whitespace-nowrap text-sm font-medium text-gray-900">宣亚国际</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">互联网内容安全审核和研发基地</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">湖南</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">与湖南网信办合作推动互联网内容安全审核和研发基地落地湖南</td>
|
||
</tr>
|
||
<tr class="bg-gray-50">
|
||
<td class="px-4 py-3 whitespace-nowrap text-sm font-medium text-gray-900">华媒控股</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">三方内容审核服务</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">基于关键字的文字审核</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">提供三方内容审核服务，主要为文字审核，图片和视频审核基于关键字</td>
|
||
</tr>
|
||
<tr>
|
||
<td class="px-4 py-3 whitespace-nowrap text-sm font-medium text-gray-900">博汇科技</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">多模态AI识别引擎</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">新媒体集成播控平台内容AI审核</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">应用自研多模态AI识别引擎，打造新媒体集成播控平台内容AI审核方案，支持多模态识别分析</td>
|
||
</tr>
|
||
</tbody>
|
||
</table>
|
||
</div>
|
||
</div>
|
||
|
||
<!-- 小红书概念 -->
|
||
<div>
|
||
<h3 class="text-xl font-semibold mb-4 text-orange-600">小红书概念(250113)</h3>
|
||
<div class="overflow-x-auto">
|
||
<table class="min-w-full bg-white rounded-lg overflow-hidden shadow-sm">
|
||
<thead class="bg-orange-50">
|
||
<tr>
|
||
<th class="px-4 py-3 text-left text-xs font-medium text-orange-700 uppercase tracking-wider">股票</th>
|
||
<th class="px-4 py-3 text-left text-xs font-medium text-orange-700 uppercase tracking-wider">分类</th>
|
||
<th class="px-4 py-3 text-left text-xs font-medium text-orange-700 uppercase tracking-wider">项目</th>
|
||
<th class="px-4 py-3 text-left text-xs font-medium text-orange-700 uppercase tracking-wider">行业</th>
|
||
<th class="px-4 py-3 text-left text-xs font-medium text-orange-700 uppercase tracking-wider">产业链</th>
|
||
<th class="px-4 py-3 text-left text-xs font-medium text-orange-700 uppercase tracking-wider">关联原因</th>
|
||
</tr>
|
||
</thead>
|
||
<tbody class="divide-y divide-gray-200">
|
||
<tr>
|
||
<td class="px-4 py-3 whitespace-nowrap text-sm font-medium text-gray-900">遥望科技</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">MCN</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">红人经济电商</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">电商</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">全链路贯穿营销资源+策略内容</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">覆盖小红书，网传小红书代运营第15</td>
|
||
</tr>
|
||
<tr class="bg-gray-50">
|
||
<td class="px-4 py-3 whitespace-nowrap text-sm font-medium text-gray-900">天下秀</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">MCN</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">红人营销业务</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">营销</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">小红书等平台KFS内容营销组合策略</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">公司配合小红书等平台，积极开拓KFS内容营销组合策略</td>
|
||
</tr>
|
||
<tr>
|
||
<td class="px-4 py-3 whitespace-nowrap text-sm font-medium text-gray-900">值得买</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">MCN</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">互联网和相关</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">互联网</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">布局消费类MCN业务</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">在抖音、快手、小红书等外部平台打造专业消费类IP账号矩阵</td>
|
||
</tr>
|
||
<tr class="bg-gray-50">
|
||
<td class="px-4 py-3 whitespace-nowrap text-sm font-medium text-gray-900">壹网壹创</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">代运营</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">线上管理/营销收入</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">电商</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">小红书事业部</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">具备独立的小红书事业部，并取得头部服务商身份，网传小红书代运营第2</td>
|
||
</tr>
|
||
<tr>
|
||
<td class="px-4 py-3 whitespace-nowrap text-sm font-medium text-gray-900">青木科技</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">代运营</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">电商代运营</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">电商</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">品牌数字营销业务</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">品牌数字营销业务覆盖小红书，网传小红书代运营第3</td>
|
||
</tr>
|
||
<tr class="bg-gray-50">
|
||
<td class="px-4 py-3 whitespace-nowrap text-sm font-medium text-gray-900">若羽臣</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">代运营</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">代运营</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">电商</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">内容社交平台能力</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">代运营持续深化小红书等内容社交平台的能力，网传小红书代运营第11</td>
|
||
</tr>
|
||
<tr>
|
||
<td class="px-4 py-3 whitespace-nowrap text-sm font-medium text-gray-900">利欧股份</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">营销/品牌运营</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">媒体代理</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">广告</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">AI营销客户</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">AI营销客户小红书</td>
|
||
</tr>
|
||
<tr class="bg-gray-50">
|
||
<td class="px-4 py-3 whitespace-nowrap text-sm font-medium text-gray-900">华扬联众</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">营销/品牌运营</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">品牌营销</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">广告</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">媒体生态合作方</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">与小红书等媒体生态合作方的深度合作</td>
|
||
</tr>
|
||
<tr>
|
||
<td class="px-4 py-3 whitespace-nowrap text-sm font-medium text-gray-900">引力传媒</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">营销/品牌运营</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">数字营销</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">数字营销</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">小红书平台营销</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">小红书首期人才共建代理商、2024IP营销先锋合作伙伴等，单季度消耗额突破亿元大关</td>
|
||
</tr>
|
||
<tr class="bg-gray-50">
|
||
<td class="px-4 py-3 whitespace-nowrap text-sm font-medium text-gray-900">姚记科技</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">营销/品牌运营</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">数字营销</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">数字营销</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">全资子公司持股</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">全资子公司持股侵尘文化11.5%股权，侵尘文化是小红书头部MCN之一，2023年荣登小红书全平台签约体量Top1</td>
|
||
</tr>
|
||
<tr>
|
||
<td class="px-4 py-3 whitespace-nowrap text-sm font-medium text-gray-900">福石控股</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">营销/品牌运营</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">数字营销</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">数字营销</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">平台合作</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">与小红书、抖音、微博、B站等平台有持续的合作</td>
|
||
</tr>
|
||
<tr class="bg-gray-50">
|
||
<td class="px-4 py-3 whitespace-nowrap text-sm font-medium text-gray-900">狮头股份</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">营销/品牌运营</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">电商经销</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">电商</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">电商服务运营商</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">控股子公司昆汀科技为电商服务运营商，布局小红书</td>
|
||
</tr>
|
||
<tr>
|
||
<td class="px-4 py-3 whitespace-nowrap text-sm font-medium text-gray-900">岭南股份</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">营销/品牌运营</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">微传播</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">广告</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">自媒体资源</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">微传播（持股21.86%）专注营销服务，自媒体资源有小红书</td>
|
||
</tr>
|
||
<tr class="bg-gray-50">
|
||
<td class="px-4 py-3 whitespace-nowrap text-sm font-medium text-gray-900">凯淳股份</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">营销/品牌运营</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">品牌运营</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">电商</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">线上运营服务</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">线上运营服务覆盖小红书、抖音、拼多多、微信等</td>
|
||
</tr>
|
||
<tr>
|
||
<td class="px-4 py-3 whitespace-nowrap text-sm font-medium text-gray-900">蓝色光标</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">广告代理</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">海外广告投放</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">广告</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">全链商业产品广告代理</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">小红书全链商业产品广告代理资格，2023年小红书业务业绩倍数增长</td>
|
||
</tr>
|
||
<tr class="bg-gray-50">
|
||
<td class="px-4 py-3 whitespace-nowrap text-sm font-medium text-gray-900">三维通信</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">广告代理</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">广告</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">广告</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">客户运营</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">2024年上半年，客户运营新增中标小红书</td>
|
||
</tr>
|
||
<tr>
|
||
<td class="px-4 py-3 whitespace-nowrap text-sm font-medium text-gray-900">宣亚国际</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">广告代理</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">数字广告</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">数字营销</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">汽车行业代理</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">小红书2024年度商业化汽车行业代理商</td>
|
||
</tr>
|
||
<tr class="bg-gray-50">
|
||
<td class="px-4 py-3 whitespace-nowrap text-sm font-medium text-gray-900">佳云科技</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">广告代理</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">互联网广告</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">广告</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">互联网客户</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">拥有小红书、京东、唯品会、咪咕等互联网客户</td>
|
||
</tr>
|
||
<tr>
|
||
<td class="px-4 py-3 whitespace-nowrap text-sm font-medium text-gray-900">首都在线</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">技术支持</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">数据存储</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">技术</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">数据存储服务</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">为小红书为代表的企业提供数据存储</td>
|
||
</tr>
|
||
<tr class="bg-gray-50">
|
||
<td class="px-4 py-3 whitespace-nowrap text-sm font-medium text-gray-900">汇洲智能</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">技术支持</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">内容审核</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">技术</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">内容审核业务</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">控股子公司热热文化的内容审核业务来自小红书的收入新增明显</td>
|
||
</tr>
|
||
<tr>
|
||
<td class="px-4 py-3 whitespace-nowrap text-sm font-medium text-gray-900">神州数码</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">技术支持</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">客户数据平台</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">技术</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">营销服务</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">客户数据平台助力小红书等营销服务</td>
|
||
</tr>
|
||
<tr class="bg-gray-50">
|
||
<td class="px-4 py-3 whitespace-nowrap text-sm font-medium text-gray-900">皮阿诺</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">品牌商家</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">视频平台</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">家居</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">视频平台合作</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">相继登陆了小红书等视频平台，通过网红带货带动销售增长</td>
|
||
</tr>
|
||
<tr>
|
||
<td class="px-4 py-3 whitespace-nowrap text-sm font-medium text-gray-900">来伊份</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">品牌商家</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">第三方平台</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">零售</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">私域平台</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">拥有小红书、抖音、京东、天猫等第三方平台以及来伊份APP私域平台</td>
|
||
</tr>
|
||
<tr class="bg-gray-50">
|
||
<td class="px-4 py-3 whitespace-nowrap text-sm font-medium text-gray-900">歌力思</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">品牌商家</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">女装</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">服装</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">引流矩阵</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">打造以小红书为核心全面引流矩阵</td>
|
||
</tr>
|
||
<tr>
|
||
<td class="px-4 py-3 whitespace-nowrap text-sm font-medium text-gray-900">爱慕股份</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">品牌商家</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">服饰</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">服装</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">代言人合作</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">贴身服饰龙头，聚焦代言人小红书阵地</td>
|
||
</tr>
|
||
<tr class="bg-gray-50">
|
||
<td class="px-4 py-3 whitespace-nowrap text-sm font-medium text-gray-900">美邦服饰</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">品牌商家</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">童装</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">服装</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">渠道覆盖</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">moomoo童装覆盖小红书渠道</td>
|
||
</tr>
|
||
<tr>
|
||
<td class="px-4 py-3 whitespace-nowrap text-sm font-medium text-gray-900">牧高笛</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">品牌商家</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">户外露营</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">户外</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">官方合作伙伴</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">小红书主办专属属于慢人音乐节官方合作伙伴</td>
|
||
</tr>
|
||
<tr class="bg-gray-50">
|
||
<td class="px-4 py-3 whitespace-nowrap text-sm font-medium text-gray-900">鸿智科技</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">品牌商家</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">自主品牌</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">家电</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">新媒体平台</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">自主品牌在小红书、抖音等新媒体平台增设视频号渠道</td>
|
||
</tr>
|
||
<tr>
|
||
<td class="px-4 py-3 whitespace-nowrap text-sm font-medium text-gray-900">视觉中国</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">品牌商家</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">摄影社区</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">传媒</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">官方摄影合作</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">小红书为视觉中国500px摄影社区官方摄影合作平台</td>
|
||
</tr>
|
||
<tr class="bg-gray-50">
|
||
<td class="px-4 py-3 whitespace-nowrap text-sm font-medium text-gray-900">比音勒芬</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">品牌商家</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">新零售</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">服装</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">网红单业务</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">推出小红书种草等新零售营销方式，与多家MCN机构洽谈合作网红单业务</td>
|
||
</tr>
|
||
<tr>
|
||
<td class="px-4 py-3 whitespace-nowrap text-sm font-medium text-gray-900">北汽蓝谷</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">品牌商家</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">新媒体营销</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">汽车</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">新媒体营销战略</td>
|
||
<td class="px-4 py-3 text-sm text-gray-500">2025年1月14日盘后互动，小红书是公司新媒体营销战略的重要阵地</td>
|
||
</tr>
|
||
</tbody>
|
||
</table>
|
||
</div>
|
||
</div>
|
||
</div>
|
||
</div>
|
||
|
||
<script>
|
||
// 初始化粒子背景
|
||
tsParticles.load("particles-js", {
|
||
particles: {
|
||
number: {
|
||
value: 30,
|
||
density: {
|
||
enable: true,
|
||
value_area: 800
|
||
}
|
||
},
|
||
color: {
|
||
value: "#ffffff"
|
||
},
|
||
shape: {
|
||
type: "circle"
|
||
},
|
||
opacity: {
|
||
value: 0.5,
|
||
random: false
|
||
},
|
||
size: {
|
||
value: 3,
|
||
random: true
|
||
},
|
||
line_linked: {
|
||
enable: true,
|
||
distance: 150,
|
||
color: "#ffffff",
|
||
opacity: 0.4,
|
||
width: 1
|
||
},
|
||
move: {
|
||
enable: true,
|
||
speed: 2,
|
||
direction: "none",
|
||
random: false,
|
||
straight: false,
|
||
out_mode: "out",
|
||
bounce: false
|
||
}
|
||
},
|
||
interactivity: {
|
||
detect_on: "canvas",
|
||
events: {
|
||
onhover: {
|
||
enable: true,
|
||
mode: "grab"
|
||
},
|
||
onclick: {
|
||
enable: true,
|
||
mode: "push"
|
||
},
|
||
resize: true
|
||
},
|
||
modes: {
|
||
grab: {
|
||
distance: 140,
|
||
line_linked: {
|
||
opacity: 1
|
||
}
|
||
},
|
||
push: {
|
||
particles_nb: 4
|
||
}
|
||
}
|
||
},
|
||
retina_detect: true
|
||
});
|
||
|
||
// 初始化Vanta.js波浪背景
|
||
VANTA.WAVES({
|
||
el: "body",
|
||
mouseControls: true,
|
||
touchControls: true,
|
||
gyroControls: false,
|
||
minHeight: 200.00,
|
||
minWidth: 200.00,
|
||
scale: 1.00,
|
||
scaleMobile: 1.00,
|
||
color: 0xff6ec7,
|
||
shininess: 30.00,
|
||
waveHeight: 10.00,
|
||
waveSpeed: 0.75,
|
||
zoom: 0.75
|
||
});
|
||
</script>
|
||
</body>
|
||
</html>
|
||
``` |